Social Telemarketing from Maxxy combines professional telemarketing with social media monitoring delivering high quality leads… Find out more and get a FREE report of conversations and opportunities you may be missing.
What is the best software for split testing sales scripts for telemarketing?
How do you measure performance of telemarketing scripts and their outcomes? This question was answered on Quora by Maxine Welford but further reference provided here at the Maxxy blog
How Are You Today?
This has got to be one of the most annoying questions in the history of cold calling hasn’t it? After all, the telemarketer asking this usually doesn’t care much about the response. Some people are able to get away with it and it can serve as an icebreaker in that it is a loud signal
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Appointment Setting Tip – Be Available!
This article was inspired by last night’s episode of The Apprentice where the topic in the boardroom was whether the earlier appointment obtained from a cold call for 9am would have won the task over attending an appointment for 1pm instead (where the other team got in first and bagged the large order). Now, I
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Cold Calling tips for contacting Large Corporates
There are some differences between calling smaller sized organisations and cold calling large corporates. Here are a few tips to help you with your telemarketing activities for large businesses.
Alternatives to Telemarketing using Phone Book data
The Phone Book can seem like an easy source of prospects to call but really it is the devil in disguise for this purpose! It’s not targeted, it’s not tps checked, it doesn’t have contact names or up to date information. If you are after free or low cost data sources consider the following:
Telemarketing for accountants
Telemarketing for accountants is a specialist area that we have been doing for a number of years. Our approach is to fully understand the accounting practice, it’s target audience, it’s specialist areas and where the most opportunities are to gain more clients.
When are Telemarketing numbers games good?
I don’t usually advocate the “numbers game” in telemarketing campaigns as usually it is a lazy method that relies of low levels of success through probability. However, in some cases the “numbers game” can be a good approach.
Should you pay a telemarketing set up fee for a telemarketing campaign?
One of the key considerations is what financial rewards are there for the telemarketing agency to spend time properly preparing? Like any other industry time to a telemarketing agency is money. They need to be very confident that they can make a profit quickly if they are not therefore charging a set up fee.
34% of Accountants don’t answer the phone!
This is much higher than we usually experience for no answers / engaged / answering machines compared with other industries that we call and these calls were made during normal office hours and not at lunchtime.
