Cold Calling

Is Cold Calling Dead?

This question pops up every now and again so I thought I would give my take on it here at my blog. I have answered a question on this recently over at Quora and the question and views around it pops up on forums and blogs quite often. Photo Credit: Chad McDonald via Compfight It’s […]

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Telemarketing Tips and Voicemail Opportunities

If you hear the click of a voicemail and hang up you could be missing opportunities with cold calling. Photo Credit: Steven Perez via Compfight As a general guide I don’t usually encourage leaving voicemail messages for small lists and prefer instead to try to get to talk with the right person.

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Telemarketing with numbers blocked or with held

Blocking phone numbers on outbound telemarketing calls immediately gives the impression that whoever is calling does not want to be called back, identified or looked up online. Which begs the question “Why is that?”. It’s very common for telemarketing companies to block their phone numbers when they make outbound telemarketing calls.

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How to do cold callling yourself without appearing desperate

One of the questions I get asked by sole practitioners, consultants, and sole traders in the professional services sector is how can they do cold calling without appearing too desperate for work. Photo Credit: Ben Smith via Compfight There is a fear that getting on the phone yourself as a business owner smacks of desperation. […]

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Social Media and Telemarketing for Accountants

I’ve just added my comments to an article at Accountancy Age but it hasn’t been published yet so I thought I would add my comments here for people to see straight away. The general gist of the article is that neither Social Media or Telemarketing for Accountants are good marketing methods for new business development. […]

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How Are You Today?

This has got to be one of the most annoying questions in the history of cold calling hasn’t it? After all, the telemarketer asking this usually doesn’t care much about the response. Some people are able to get away with it and it can serve as an icebreaker in that it is a loud signal […]

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Appointment Setting Tip – Be Available!

This article was inspired by last night’s episode of The Apprentice where the topic in the boardroom was whether the earlier appointment obtained from a cold call for 9am would have won the task over attending an appointment for 1pm instead (where the other team got in first and bagged the large order). Now, I […]

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Cold Calling tips for contacting Large Corporates

There are some differences between calling smaller sized organisations and cold calling large corporates. Here are a few tips to help you with your telemarketing activities for large businesses.

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It’s all in the tone!

I have been reminded this week that successful telemarketing results vary so much by tone of voice, especially in the initial call opening. I’m sure we have all heard the saying “It’s not what you said but how you said it!” Photo Credit: Incase via Compfight There’s a statistic somewhere that shows that around 35-40% […]

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Free TPS/CTPS checks! (twitter exclusive)

I have tweeted nothing but rubbish for the last few days.  I’m probably not alone with this.  But just to show a bit of thanks for people who put up with my tweets I would like to offer some free TPS / CTPS checks. It’s only for smallish lists up to 500 each and only […]

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