Pay per lead

What is the average cost of a good and reliable telemarketing lead?

This article was inspired by a question posed on Quora in the context of costs of generating leads via a variety of methods so I thought it would be a good idea to have this as a blog article for lead generation via telemarketing specifically. When it comes to UK telemarketing and cold calling for […]


The Business Hub Show from Star fm Radio

Ann Hawkins guest presenter at The Business Hub show, recently invited me into the Studio to give advice and tips on choosing the right accountant. The show that she is currently presenting is “The A-Z of Business Success” and A was for Accountant. Here is the link You can find mine and Anns bit […]


Pay-per-lead Telemarketing can be just the ticket!

telemarketing,pay-per-lead,cold calling Pay per lead telemarketing can work very well in some circumstances especially where clients want to pay on results only but don’t want to pay out as much as they would do on "commission only" (by this we mean actually processing the order and payment and getting paid once the end client pays). […]


Pay-per-lead versus fixed rates for Accountants

An enquiry I had today for telemarketing for an accountancy firm has prompted me to write a little something about pay-per-lead or pay-per-appointment campaigns versus paid hourly or day rates to help weigh up the advantages and disadvantages with the way some of these campaigns are structured. My prospective client is in a situation where […]


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