Putting Marketing Into Telemarketing!
There are various approaches to be considered for telemarketing but the ultimate aim is to bring in additional revenue for your business either from new customers or existing ones.
Telemarketing can take the form of cold calling to new potential customers, calling to obtain decision maker contact permission for emails and newsletters, following up direct mail, or identifying and generating interest in new products and services to existing clients.
It can also be a good way to gather market research either as a standalone projects or as an ongoing process, and can also measure customer satisfaction to reduce churn.
Telemarketing can be about generating new instant sales leads and also building a pipeline of future sales.
Hopefully you will find our articles useful for different types of campaigns and approaches and how these can link together as set of marketing activity, or as an adhoc task.
We are also able to support our telemarketing by providing prospect data, conducting TPS/CTPS checks, providing blogs and websites, handle incoming calls on your behalf to look after existing customers and handle sales enquiries, and email campaigns in the form of email broadcasts and newsletters.
We are usually able to help with ideas for campaigns working backwards from what you want to achieve by putting marketing into telemarketing activity.
Don’t worry if you are not clear about what type of telemarketing you require – Get in touch via the Contact form below and see what we come back with!